SYSONLINE
UTC2026-04-21 03:56:24Z
SCAN2026-04-20
VER0.4.0
FEEDSFLEET15hSEO10hGSC3d lagGA41d lagAHREFSweeklyDFSlive
VIEWINTEL · BRIEFS
05 // NARRATIVE INTELAI ENGAGED
Insights — Weekly Briefs
Claude-generated analytical narratives. Each brief fuses scorecard deltas, predictive risk factors, recent deploy RCAs, and top GSC queries into an operator-ready story per client. Generated weekly via sentinel weekly-briefs. High-risk clients get Claude Opus; rest use Haiku.
Briefs
40
latest per client
Generated
4/20/2026, 5:34:55 PM
last export
Total AI cost
$0.51
across all briefs
Opus / Haiku
10 / 30
by model
Waxx Brandz overall score cratered to 27 (Δ7d = -34), the steepest weekly drop on the platform. Schema is 0%, AI readiness is 6, and on-page is 24 — foundational SEO is essentially absent. Ahrefs shows 76 lost RDs vs only 6 gained, signaling accelerating link erosion that will further suppress DR 16.
Wins · 2
Brand queries hold top positions
"waxx barz" avg pos 1.87 (9 clicks), "waxx brandz" avg pos 1.25 (3 clicks). Branded SERP control is intact.
E-E-A-T & Authority above average for portfolio
E-E-A-T at 53 and Authority at 50 are the only categories above 40. Leverage these as a foundation for recovery.
Risks · 3
Overall score in free-fall (Δ -34 in 7 days)
Score dropped from ~61 to 27. Schema 0%, AI readiness 6, on-page 24 are the primary anchors. Technical & UX scores null — audits may be failing.
Referring domain hemorrhage: -76 lost vs +6 gained
Net loss of 70 RDs in 30d while DR is flat at 16. At this velocity DR will decline next month, widening the gap vs competitors (DR 36-52).
33% compliance rules failing
Compliance failures contribute 8 pts to risk score. Cannabis-specific regulatory content gaps could trigger ad or listing suspensions.
Recommendations · 3
P0Emergency schema & structured data deploy
Schema is 0%. Add Product, LocalBusiness, and FAQPage schema to homepage and /product/. This alone can recover AI readiness and on-page scores.
P0Fix compliance failures & audit null categories
Investigate why technical, UX, and mobile scores are null — likely broken audit config. Resolve the 33% compliance failures before next crawl cycle.
P1Target high-volume keyword gaps with content
Gaps: "weed pen" (66K vol), "carts" (34K), "pre rolls" (24K). Create optimized category/blog pages for each. Competitors budsgoods.com and discountvapepen.com already rank.
Firestorm's overall score dropped 11 points to 75, driven by a declining scorecard and 33% compliance failure rate. Ahrefs shows DR slipping from 9→8 with a net loss of 43 referring domains (7 gained, 50 lost) — a leading indicator of further authority erosion if unaddressed.
Wins · 3
Schema & AI Readiness Near Perfect
Schema 100, AI Readiness 90, AEO 85 — structured-data foundations are strong and defensible.
Branded Queries Holding
"firestorm bangor" at pos 1.9 (58 clicks) and "firestorm cannabis" at pos 1.7 (12 clicks) remain locked in.
Local SEO Score Strong at 88
Local SEO is the highest-weighted category performing well; supports branded + near-me traffic.
Risks · 3
Severe Referring Domain Bleed: −43 Net RDs in 30 Days
Lost 50 RDs vs. 7 gained; DR fell 9→8. This velocity will compound authority erosion and hurt non-branded rankings.
Overall Score Down 11 Points WoW
Scorecard Δ7d = −11 is the top risk factor (contribution 15/23). Content (56), Authority (55), On-Page (55) all drag.
33% Compliance Rules Failing
Compliance failures contribute 8 pts to risk score. Unresolved failures risk policy/indexability issues in cannabis vertical.
Recommendations · 3
P0Launch Link Reclamation & Outreach Sprint
Audit the 50 lost RDs for reclaimable links. Pitch sunjournal.com (DR 73) and clarionledger.com (DR 77) — Maine-relevant prospects.
P0Fix All Compliance Failures This Week
Identify and resolve the 33% failing compliance rules. Cannabis sites face elevated crawl/index risk from policy violations.
P1Create 'Bangor Maine Dispensary' Content Hub
Target keyword gap "bangor maine" (26K vol). Build a local guide page to capture non-branded traffic and lift Content score (56).
Sage Seeds overall score dropped 7 points to 70 this week, driven by a declining scorecard and 33% compliance failure rate. DR slipped from 12→11 while the site lost 20 referring domains vs. only 5 gained—a negative link velocity that compounds the authority gap against competitors like bluesagecanna.com (DR 33) and cannabisandglass.com (DR 23). Organic keyword footprint remains critically thin at just 14 keywords.
Wins · 3
Schema markup at 100%
Schema_pct score is perfect at 100, ensuring structured data coverage across all monitored templates.
Content score strong at 90
Content category leads all scored pillars at 90, indicating on-site copy quality is well above threshold.
Branded queries dominate top clicks
Top 5 queries are all brand variants ('sage seeds', 'sage seeds dispensary') totaling 148 of 189 clicks (78%).
Risks · 3
Negative link velocity: -15 net RDs in 30 days
Lost 20 RDs vs. 5 gained. DR fell 12→11. At this pace, authority will erode further against competitors averaging DR 19+.
Overall score declined 7 pts (77→70)
Scorecard_declining is the top risk factor (contribution 14/22). Local SEO (50) and AEO (60) are the weakest pillars.
33% compliance rules failing
Compliance_failures contribute 8 pts to risk score. No RCA filed yet—root cause unknown. Requires immediate audit.
Recommendations · 3
P0Fix compliance failures & file RCA
Audit the 33% failing rules, remediate, and log an RCA. This alone could recover ~8 pts of risk score.
P0Launch link reclamation + high-DR outreach
Fix 3 broken backlinks (max DR 10). Pursue bbb.org (DR 93), superpages.com (DR 84), and qns.com (DR 75) listings to reverse -15 net RD trend.
P1Target 'dispensary near me open' keyword gap
Create a locally-optimized landing page targeting 'dispensary near me open' (50K vol) and 'recreational dispensary near' (23K vol) to expand beyond 14 organic keywords.
Waabigwan's overall score cratered 37 points to 49 this week, driven by null technical/UX/mobile audits and a 0% schema score. Authority is a bright spot with DR climbing to 25 (+1) and 13 new RDs in 30 days, but 27 lost RDs net negative. The 100 broken backlinks (max DR 99) represent the largest untapped recovery opportunity.
Wins · 3
DR ticking up & RD growth
DR 24→25 (+1) over 30d; 13 new referring domains added (259 total). Organic traffic at 13,084 with $828K traffic value.
Content score strong at 90
Content category leads all pillars at 90. Top branded queries ('waabigwan mashkiki', 'waabigwan') hold positions ~1.9.
Non-brand clicks showing opportunity
'moorhead dispensary' pulling 116 clicks at pos 9.0; 'dispensary near me' at 111 clicks, pos 8.7 — both within striking distance of page 1.
Risks · 3
Overall score collapsed −37 in 7 days
Score fell from ~86 to 49. Technical, UX, and mobile categories returning null — likely audit pipeline failure or site-blocking crawlers.
Schema score 0%, AI readiness 30%
Zero structured data detected. AEO at 40, AI readiness at 30. Site invisible to AI answer engines and rich-result features.
Net negative link velocity: −19 RDs
27 lost RDs vs 8 new in 30 days. 100 broken backlinks identified (max DR 99). Authority score 67 will erode without reclamation.
Recommendations · 3
P0Diagnose null audit categories immediately
Technical, UX, mobile all null — verify crawler access (robots.txt, WAF). This single issue accounts for ~15 of the 37-pt drop. Restore audits this sprint.
P0Deploy LocalBusiness + Product schema site-wide
Schema score is 0%. Add LocalBusiness JSON-LD to each /location/ page and Product schema to /our-products/. Will lift AI readiness, AEO, and on-page scores.
P1Reclaim broken backlinks (100 found, max DR 99)
Export the 100 broken backlinks, prioritize by DR. Set up 301 redirects or reach out for link updates. Also pursue bbb.org (DR 93) and meetup.com (DR 92) as new prospects.
Better Cannabis overall score cratered to 23 (Δ7d = -42), the steepest weekly drop we've tracked. Schema is at 0%, AI readiness at 6, and AEO at 8 — the site is essentially invisible to AI-powered search. DR inched up to 1.2 but 56 lost referring domains in 30 days signals a net-negative link profile.
Wins · 1
DR doubled in 30 days
DR rose from 0.6 → 1.2 (+0.6). Minimal but directionally positive; 6 new RDs acquired this month.
Risks · 3
Overall score freefall: -42 in 7 days
Score dropped from ~65 to 23. Top risk factor contributing 15 pts. Multiple null category scores suggest crawl/audit failures.
Schema 0% + AI readiness 6 + AEO 8
Zero structured data deployed. Site is invisible to AI search surfaces and rich results. Immediate structural gap.
56 lost RDs vs 6 gained — net loss of 50 referring domains
Backlink profile is eroding fast. Organic keywords and traffic both read 0 in Ahrefs. Authority trajectory is fragile.
Recommendations · 3
P0Triage null audit categories immediately
Technical, authority, UX/perf, and mobile scores are null — likely broken audit integration. Verify crawler access and re-run full audit this week.
P0Deploy LocalBusiness + Product schema sitewide
Schema is 0%. Add JSON-LD for LocalBusiness, Product, and FAQPage to all key pages. This alone should lift AI readiness, AEO, and on-page scores.
P1Fix compliance failures (22% failing)
Audit the failing compliance rules — likely age-gate, disclaimers, or meta issues. Cannabis sites face heightened regulatory scrutiny; resolve before next scan.
Greenleaf Wellness overall score cratered to 42 (Δ7d = −45), driven by a schema_pct of 0, on_page at 25, and 22% compliance failures. Authority is the lone bright spot: DR ticked up to 29 (+1) with 20 new RDs, but 65 lost RDs signal net-negative link velocity that needs immediate attention.
Wins · 3
DR climbing & RD velocity positive
DR 29 (+1 over 30d); 20 net new RDs (264 vs 244 prior). Organic traffic at 9,273 with $222K traffic value.
Brand queries hold top-3 positions
"greenleaf wellness" pos 2.0 (26 clicks), "greenleaf dispensary" pos 2.4 (7 clicks). Brand SERP control intact.
Content pillar driving non-brand traffic
/live-resin-vs-rosin-vs-badder/ pulls 884 Ahrefs traffic on "live resin badder" — strongest informational asset on the domain.
Risks · 3
Overall score freefall (Δ7d = −45)
Score dropped from ~87 to 42 in one week. Technical, UX/perf, and mobile scores returned null — likely crawl or audit failures blocking data.
Schema coverage at 0%, on-page at 25
Zero structured data detected; on_page 25 and AI-readiness 30. This tanks rich-result eligibility and AEO/SGE visibility.
Lost 65 RDs vs only 5 new RDs (net −60)
Despite 20 cumulative RD gain over 30d, the latest lost_rds=65 vs new_rds_30d=5 gap is alarming. 100 broken backlinks (max DR 6) add decay.
Recommendations · 3
P0Fix null audit categories immediately
Technical, UX/perf, and mobile scores are null — investigate crawl config or Lighthouse runner. Restoring these alone could recover 20+ overall points.
P0Deploy schema markup site-wide
Add LocalBusiness, Product, and FAQPage schema to all key pages. schema_pct=0 is the single biggest AEO blocker. Target dispensary menu and brand pages first.
P1Reclaim & earn links to stop RD bleed
Redirect or reclaim 100 broken backlinks. Pitch greenhealthdocs.com (DR 55), laweekly.com (DR 84), and globenewswire.com (DR 91) — all link to competitors already.
Union Chill's overall score cratered to 23 (Δ7d = -23 pts), with schema at 0%, AI readiness at 6%, and AEO at 8% dragging everything down. DR slipped -0.4 to 4.3 over 30 days while 31 referring domains were lost against only 7 gained — authority is eroding. Immediate triage on schema, compliance, and link churn is required.
Wins · 2
Vaporizers page pulling solid traffic
unionchillny.com/categories/vaporizers/ drives 311 organic visits on 'cart thc' with UR 8 — strongest non-brand asset.
Referring domains grew net +6 over 30 days
RD count moved from 141 → 147 (Δ+6), showing some inbound activity despite high churn (31 lost, 7 new).
Risks · 3
Overall score in freefall (-23 pts WoW)
Score dropped from ~46 to 23 in one week. Schema 0%, AI readiness 6%, AEO 8% are primary anchors. Risk band: watch.
DR eroding & net link loss (31 lost vs 7 gained)
DR fell 4.7→4.3 over 30d. 100 broken backlinks exist (max DR 6). Competitors budsgoods (DR 36) and gotham.nyc (DR 46) widen the gap.
22% compliance rules failing
Compliance failures contribute 6 pts to risk score. Cannabis regulatory exposure is high; must audit and remediate immediately.
Recommendations · 3
P0Deploy full schema markup site-wide (score: 0%)
Add LocalBusiness, Product, FAQPage, and BreadcrumbList schema to all top pages. This single fix lifts schema, AI readiness, and AEO scores simultaneously.
P0Reclaim 100 broken backlinks & pursue high-DR prospects
Redirect or restore 100 broken backlink URLs. Then pitch mjunpacked.com (DR 51), weedmaps.com (DR 82), and laweekly.com (DR 84) — all link to competitors already.
P1Target keyword gaps: 'weed pen' (66K) & 'pre rolls' (24K)
Create optimized category/landing pages for 'weed pen' and 'pre rolls'. Two competitors rank for each; copy gap analysis against budsgoods.com and dutchie.com.
Terp Bros NYC overall score cratered 27 points to 41 this week, driven by null technical/UX/mobile audits and a schema score of 0. Authority remains the bright spot at 75 with DR ticking up to 33, but the site is hemorrhaging referring domains (lost 50 vs gained 3 in 30d). Immediate triage on technical foundations and backlink reclamation is required.
Wins · 3
DR climbing despite RD losses
DR rose 32→33 (+1) in 30d; RD count up 187→217 (+30 net). Link quality improving even as churn is high.
Strong branded search dominance
"terp bros" drove 407 clicks at pos 3.1; branded variants account for 63% of top-query clicks (534/849).
Product pages generating organic traffic
"black maple strain" page pulls 538 visits; "bob hope strain" adds 194. Informational product content is working.
Risks · 3
Overall score freefall: Δ7d = −27
Score dropped from ~68 to 41. Technical, UX, and mobile categories returned null — likely audit failures or site errors blocking crawlers.
100 broken backlinks (max DR 73)
100 broken backlinks detected, highest from a DR-73 domain. Lost 50 RDs vs only 3 gained in 30d — net authority erosion accelerating.
Schema score 0%, compliance 22% failing
Zero structured data deployed. 22% of compliance rules failing. AI-readiness at 30 and AEO at 40 reflect this gap.
Recommendations · 3
P0Fix null audit categories immediately
Technical, UX, and mobile scores are null — investigate crawl/render blocking (JS errors, robots.txt, server 5xx). Restoring these alone could recover 15+ overall points.
P0Reclaim 100 broken backlinks (max DR 73)
Export full broken-backlink list from Ahrefs. Prioritize DR 50+ domains. Set up 301 redirects for dead URLs or reach out for link updates. Stem the 50-RD bleed.
P1Deploy LocalBusiness + Product schema site-wide
Schema score is 0. Add Dispensary/LocalBusiness markup on store pages and Product schema on all PDP URLs. This lifts AI-readiness, AEO, and compliance scores simultaneously.
Leafology's overall score crashed 28 points to 18 this week — a critical decline. Despite a DR of 92, the site registers zero organic keywords and zero organic traffic in Ahrefs, signaling a severe indexing or content gap. Schema coverage is 0%, AI readiness is 6, and 22% of compliance rules are failing.
Risks · 3
Overall score in freefall: Δ7d = −28
Score dropped from ~46 to 18 in one week. Content (8), AI readiness (6), schema (0), and AEO (8) are all critically low. This trajectory threatens rankings.
DR 92 but zero organic keywords & traffic
Ahrefs shows 0 organic keywords and 0 traffic despite elite DR. Likely indexing block (noindex, robots.txt), JS-rendering issue, or domain redirect misconfiguration.
22% compliance rules failing
Over one-fifth of compliance checks fail. For a cannabis site, this can mean age-gate issues, missing disclaimers, or regulatory content gaps that risk penalties.
Recommendations · 3
P0Audit indexing immediately — resolve zero-traffic anomaly
Check robots.txt, meta noindex tags, canonical chains, and GSC coverage report. A DR-92 domain with 0 keywords almost certainly has a technical block preventing indexation.
P0Deploy structured data sitewide (schema_pct = 0%)
Implement LocalBusiness, Product, FAQ, and BreadcrumbList schema on all key pages. Zero schema coverage is tanking AI readiness (6) and AEO (8) scores.
P1Fix compliance failures before next audit
Identify the 22% failing rules — likely age-gate, disclaimers, or state-required disclosures. Resolve all failures this sprint to reduce risk score contribution of 6 pts.
Luxury Leaf's overall score declined 5 points to 63 this week, driven by a 4-point DR drop (23→19) and 22 lost referring domains in 30 days. Authority and local SEO remain weak (58 and 50 respectively), and 33% of compliance rules are failing. Positive: brand queries dominate (665 clicks on 'luxury leaf'), but positioning on local/competitor keywords is poor.
Wins · 3
Brand query dominance
'Luxury leaf' ranks #1.9 with 665 clicks/week (53% of organic volume). Strong brand equity; minimal competition on proprietary terms.
Schema implementation complete
Schema_pct score is 100—all structured data properly deployed. Foundation solid for local pack visibility.
AI readiness above average
AI_readiness score 65 and EEAT score 64 position site reasonably for SGE/AI overviews despite authority gaps.
Risks · 4
Domain Rating collapse (DR -4 in 30d)
DR dropped from 23→19 in 30 days. Lost 22 RDs; zero new RDs gained. Authority velocity negative—critical for local ranking.
Compliance failures (33% failing)
One-third of compliance rules failing—likely cannabis regulatory or on-page issues. Escalates risk of manual actions.
Local SEO severely underdeveloped (score 50)
'Dispensary near me' ranks #9.2 (64 clicks). On-page score 49 and local_seo 50 indicate citation/NAP/review gaps vs. competitors.
Massive keyword gap vs. competitors
Top 5 gaps: 'cookies dispensary' (60k vol), 'blue dream strain' (41k vol), 'lemon cherry gelato' (34k vol)—all single-competitor owned.
Recommendations · 4
P0Audit and remediate compliance failures immediately
33% rule failure is high-risk. Validate cannabis ads policy compliance, product page legality, age gates, and local license display. Consult legal; prioritize remediation to halt authority erosion.
P0Recover lost RDs via high-DR link prospects
Target weedmaps.com (DR 82), globenewswire.com (DR 91), and glassdoor.com (DR 91) for brand/company profile links. Operationalize outreach to reverse 22-RD loss.
P1Expand local on-page and citation presence
On-page 49 + local_seo 50 = weak local signal. Audit product pages for location schema, ensure NAP consistency across GMB + major directories, build local blog content around 'dispensary near me' + city modifiers.
P1Content ladder: capture strain keyword gaps
Build strain landing pages ('blue dream strain', 'lemon cherry gelato') to capture 41–60k monthly volume. codesdispensary (DR 29) owns these—achievable with quality content + internal linking from product pages.
Litmosphere's overall score dropped 6 points to 61 this week, driven by on-page (49) and AEO (40) weakness. DR inched up to 1.9 but net referring domains fell (lost 8 vs gained 5 in 30 days). Branded queries dominate traffic; non-branded capture is nearly nonexistent.
Wins · 3
DR trending upward
DR rose from 1.3 → 2.0 over 30 days (+0.7). Referring domains grew from 12 → 16. Early-stage authority building is showing momentum.
Schema implementation perfect
Schema coverage holds at 100%. This is a competitive edge for rich results and AI readiness (AI readiness score 65).
'dispensary near me' cracking top 5
High-value query 'dispensary near me' sits at avg pos 4.67 with 15 clicks. This is the top non-branded growth vector.
Risks · 3
Overall score declining sharply
Δ7d = -6.0 (67 → 61). On-page at 49 and AEO at 40 are primary drag. Content score (52) also below threshold.
Net RD loss: 8 lost vs 5 gained
Lost 8 referring domains vs only 5 new in 30 days. Net negative link velocity undermines the DR gain and signals churn.
22% compliance rules failing
Compliance fail rate at 22.2%. Cannabis regulatory content is high-risk; failures could trigger listing suppression or penalties.
Recommendations · 3
P0Fix compliance failures immediately
Audit the 22% failing rules—likely age-gate, disclaimers, or product claim issues. Resolve all before next crawl cycle.
P1On-page + AEO overhaul for non-branded queries
On-page (49) and AEO (40) are dragging the score. Add FAQ schema, optimize H1/title tags for 'dispensary near me' + geo variants.
P1Launch link reclamation & outreach to stop RD churn
Investigate the 8 lost RDs—reclaim where possible. Target local directories, NY cannabis blogs, and chamber pages to flip net velocity positive.
Green Genius (DR 6, 80 keywords, 364 traffic) declined -5 points week-over-week to 66 overall. Authority (54) and Local SEO (50) are critical weak spots; 22% compliance failures drive risk. Referred domain churn (-52 RDs vs. +6 new) signals backlink erosion despite solid brand query performance (55 clicks on 'green genius').
Wins · 2
Brand Query Dominance
'green genius' query captures 55 clicks at position 1.76; 'green genius nyc' yields 18 clicks at 1.69. Brand moat intact.
Schema & EEAT Strength
Schema implementation at 100%; EEAT score 74/100. Foundation solid for trust signals in regulated cannabis vertical.
Risks · 3
Authority Collapse & RD Hemorrhage
Authority score 54/100; lost 52 referring domains vs. +6 gained (30d). DR flat at 6; competitive gap vs. gotham.nyc (DR 46, 13.7k traffic) and dazed.fun (DR 37, 7.8k traffic).
Local SEO Underperformance
Local SEO score 50/100. 'dispensary near me' ranks 10.1 with only 13 clicks. Nomad service-area page (12 traffic, UR 7) underutilized.
Compliance & Content Decay
22.2% compliance rule failures; content score 62/100. Declining scorecard (-5 7d) amid regulatory scrutiny in cannabis sector.
Recommendations · 4
P0Reclaim Broken Backlinks (25 at up to DR 71)
Audit 25 broken backlinks; prioritize max-DR 71 prospects. Redirect or reclaim those links to boost RD velocity and counter -52 domain loss. Focus on high-intent cannabis/NYC-themed sources.
P0Penetrate Local Long-Tail & Service-Area SEO
Expand 'dispensary in [neighborhood]' cluster (NoMad model). Target 'dispensary near me' with location-gated pages, local schema, and geofencing. Current rank 10.1 leaves 9 positions on table.
P1Acquire High-DR Editorial Links (BBB, Meetup, GlobeNewswire)
BBB.org (DR 93), Meetup (DR 92), GlobeNewswire (DR 91) are uncontested link prospects. Pitch dispensary guides, community partnerships, or press releases to rebuild authority stalled at DR 6.
P1Audit & Remediate Compliance Failures (22% fail rate)
28-day review of failing compliance rules; align content with cannabis regulatory framework (Metrc, age-gate, disclosures). Compliance decay correlates with scorecard decline.
The Lab NA's overall scorecard collapsed -23 points to 42 this week, driven by critical gaps in AI readiness (30) and schema markup (0%). Domain Rating improved +2 to 9, but referrer losses (77 RDs lost, only 4 new) and a 11.1% compliance failure rate signal structural SEO debt. Click volume (35/wk) remains low despite ranking #1–2 on branded queries.
Wins · 2
Domain Rating Growth
DR +2 (7→9) over 30d; homepage (#1 branded query) and beadlock product page drive 112 of 262 organic traffic.
Strong Branded Query Performance
"the lab north america" ranks 1.77 avg, delivering 9 clicks; "the lab na" at 2.06 yields 4 clicks.
Risks · 3
Scorecard Collapse & AI Readiness Crisis
Overall -23 points week-over-week. AI readiness score 30 (vs. content 52, authority 54) indicates missing AI-optimized content, structured data gaps, and E-E-A-T signals. Schema coverage 0%.
Severe Backlink Loss
77 referring domains lost in 30d; only 4 new RDs added. RD count fell 58→57. Indicates lost brand mentions or site migrations untracked by competitors (bronco6g.com DR 51, cjponyparts.com DR 67).
Massive Keyword Gap vs. Intent Mismatch
"ford bronco" (584k vol), "ford employee pricing" (133k vol), "2025 ford bronco" (57k vol) rank 0 impressions. Client ranks 52 organic keywords but misses high-volume Ford product terms. Competitors own these.
Recommendations · 4
P0Emergency Schema & AI-Readiness Audit
Schema 0% is catastrophic for cannabis/product retail. Implement JSON-LD for Product, BreadcrumbList, LocalBusiness, and FAQPage on all 5 top-traffic pages. Target AI readiness +20 points by adding buyer intent Q&A, specifications, and compliance disclosures.
P0Backlink Reclamation & High-DR Prospect Outreach
Launch broken backlink recovery (0 found, but manual audit critical given 77-RD loss). Prioritize outreach to rankyour.website (DR 74) and blizzard.com (DR 87); both index 2+ competitor links. Negotiate guest posts on Ford enthusiast sites (bronco6g.com mentions beadlock rings—22 common keywords).
P1Ford Bronco Content Cluster Build
Create pillar + cluster content for "2025 ford bronco" (57k vol), "ford bronco sport" (119k vol), targeting Ahrefs gap. Optimize homepage & product pages with these terms. E-E-A-T boost: add founder bio, compliance certifications, customer testimonials (EEAT score 56, room to +10).
P1Compliance Failure Remediation
11.1% compliance fail rate on-page. Audit all product pages for missing alt text, title/meta tag gaps, broken internal links. Fix http→https canonicalization (4 top pages still serve http variant). Target 0% fail rate within 14 days.
getcottonmouth.com held 71 overall (down 7 pts week-over-week), capturing 2,290 clicks primarily on branded query 'cottonmouth dispensary' (1,796 clicks, pos 2.2). Critical weakness: Authority (DR 6, -1 Δ30d) and Local SEO (50) lag; 45 RDs lost in 30d signals link decay.
Wins · 3
On-Page & Schema Excellence
On-page score 84, schema_pct 100, EEAT 81—strong technical foundation. Top page (homepage) has UR 10, 5,426 organic traffic.
Brand Query Dominance
'cottonmouth dispensary' ranks pos 2.2, generates 1,796 clicks (78% of weekly total). Local variants (runnemede, nj) rank 1.9–1.95.
Content & AI Readiness Stable
Content score 76, AI readiness 65. Positioned for LLM discovery and SGE integration better than authority profile suggests.
Risks · 3
Authority & Link Decay Critical
DR 6 (−1 Δ30d), RD 150 (−9 Δ30d), lost 45 RDs in 30d vs. gained only 2. Competitors allbud (DR 77), dutchie (DR 78), cookies (DR 66) dominate.
Local SEO Underperforming
Local SEO score 50—disparity with branded strength. Position 25.8 avg across non-branded. Keyword gaps: 'weed dispensary' (94k vol), 'cookies dispensary' (60k vol) captured by DR 66–77 competitors.
Scorecard Declining Trend
Overall −7 Δ7d suggests momentum loss. No recent RCAs logged; no regressed deploys (0 in 14d), but passive authority erosion indicates missing link-building and local signals.
Recommendations · 3
P0Launch Targeted Link Recovery Campaign
45 RDs lost in 30d is unsustainable. Prospect high-DR referring domains: bbb.org (DR 93, 1 competitor link), laweekly.com (DR 84). Target cannabis/lifestyle verticals. Rebuild RD count to 180+ within 60d.
P1Localize & Expand Geo Keywords
Local SEO 50 is drag. Create location pages for high-volume geo variants ('dispensary near me', 'cannabis store runnemede nj'). Leverage top 3 pages (UR 4.6–10) to build silo hierarchy. Address 'weed dispensary' gap (94k vol).
P1Competitor Keyword Gap Analysis & Content Roadmap
45 common keywords vs. allbud (67k total), 6 vs. consumecannabis (715). Mine keyword gaps: 'blue dream strain' (41k vol), 'weed pen' (66k vol). Produce strain-specific landing pages & buyer guides to capture long-tail.
jar-cannabis saw overall score decline (-3.0 over 7d) driven by 22% compliance rule failures and local_seo weakness (50). Authority and content remain solid (68–69), but DR dropped 1 point to 28 while RD gained 6, signaling link quality challenges. Brand queries (jar co, jar cannabis) dominate clicks (695 last 7d) but competitive gap vs. allbud.com (DR 77) and dutchie.com (DR 78) remains severe.
Wins · 3
Schema markup perfect
schema_pct score: 100. All structured data in place; no technical debt on markup layer.
Brand query momentum
Top query 'jar co' delivers 155 clicks/week at position 2.4; second-place 'jar cannabis' ranks 2.7. Strong SERP footprint for core brand terms.
Referring domain growth
RD increased 6 over 30d (245→251). Despite -1 DR delta, new RD acquisition (+3 net over month) shows ongoing link building activity.
Risks · 3
Compliance failures escalating
22.2% of compliance rules failing. No recent RCAs logged. Cannabis dispensary sites face heightened regulatory scrutiny; non-compliance risks platform penalties.
Local SEO critically weak
local_seo score: 50 (lowest category). Competitors rank higher for geo-specific queries (jar co berwick maine at pos 4.1). No multi-location optimization visible.
Authority gap vs. major competitors
DR: 28 vs. allbud.com (77), dutchie.com (78). Lost 72 RD over 30d. Organic keywords: 653 vs. competitors' 13k–67k. Traffic value ceiling constrained by domain weight.
Recommendations · 4
P0Audit & remediate compliance failures immediately
22% failure rate requires emergency audit. Map all 22 failing rules; prioritize cannabis compliance (age-gate, disclaimers, product claims). File RCA + resolution tracking.
P0Rebuild local SEO via location pages + schema
Expand location pages (current: south-portland, windham-au). Add LocalBusiness schema with hours, address, NAP consistency. Target 'jar [city]' + 'cannabis dispensary near me' cluster.
P1Acquire high-DR backlinks via link prospects
Target meetup.com (DR 92, 1 competitor), lpages.co (DR 87, 1 comp), flow.page (DR 77, 1 comp). Outreach for industry event sponsorship, resource pages. Prioritize meetup (highest DR, lowest competition).
P1Close keyword gap in strain/product terms
Top gaps: 'cereal milk strain' (26k vol), 'runtz strain' (23k vol). Create strain guide content + product pages targeting 2–3 high-vol strain keywords competing in Ahrefs gaps.
BeLeaf NY's overall score holds steady at 89 with strong AI readiness (100) and schema compliance (100), but average search position degraded 2.8 places (16.9→19.6) this week. Despite 69.8% click growth and 114.8% impression surge, the position slip signals competitive pressure or algorithm shifts requiring immediate attention.
Wins · 3
Impression Growth Surge
Impressions jumped 114.8% (17.9k→38.4k) week-over-week, demonstrating expanded visibility and keyword reach gains across local and branded terms.
Click Volume Up 69.8%
7-day clicks climbed from 785 to 1,333 (+548 clicks). Branded queries (beleaf, beleaf medford, beleaf calverton) dominate top 3 positions (avg 2.2 pos), driving 1,426 of 1,333 weekly clicks.
Perfect AI & Schema Scores
AI readiness and schema_pct both at 100; EEAT at 95 and AEO at 92. Strong foundation for E-E-A-T compliance and future algorithm updates.
Risks · 3
Position Degradation (Ranking Slip)
Avg position worsened 2.8 places to 19.6. Non-branded query 'dispensary near me' ranks 6.6 vs. branded strength. Risk: CTR erosion despite impression gains if trend continues.
Content & On-Page Gaps
Content score 78, on-page score 74—both below 80 threshold. Likely thin descriptions, metadata gaps, or keyword alignment issues on money pages contributing to position drop.
Forecast Confidence Low
Next-7-day click projection (2,493±412) has R²=0.14 and wide CI (2,081–2,906). Recent spike (446 clicks, z=2.28 on 2026-04-17) inflates uncertainty; volatility suggests unstable ranking dynamics.
Recommendations · 4
P0Audit & Repair On-Page SEO
Conduct title/meta/H1 audit on top 5 branded landing pages. Align target keywords (beleaf medford, beleaf calverton) to user intent; ensure local schema markup is live. Target on-page score to 85+.
P0Expand Non-Branded Local Content
Create/optimize landing pages for 'dispensary near me,' 'cannabis near [zip],' and 'legal weed [city].' Current rank 6.6 on generic term signals content gap. Leverage 114.8% impression growth by capturing lower-funnel users.
P1Investigate Rank Drop Root Cause
Check for algo updates (Core, spam, local), competitor moves, or recent site changes (2026-04-15 onward). Monitor rank volatility daily. If sustained >3 days, escalate technical audit (crawl, indexation, mobile UX).
P1Strengthen Authority (DR=92)
DR is strong but authority score 83 suggests link velocity stalled. Identify high-DR link prospects in cannabis/wellness verticals; request backlinks from local business directories or news mentions to shore up stability.
cityleaf-nj declined 5 points (71 overall) this week despite strong content (90) and schema (100). Authority (59) and local SEO (50) remain critical gaps. DR holding flat at 22 while losing 42 RDs in 30d signals backlink decay—immediate link-building required.
Wins · 2
Schema & Content Excellence
Schema markup 100/100; content score 90/100. Homepage (UR 7) drives 843 traffic. Strong foundation for AI readiness (65).
Brand Query Dominance
Own-name queries (cityleaf, city leaf nj) deliver 70 clicks at avg pos 2.1–2.7. Branded retention solid.
Risks · 3
Authority Collapse & Link Loss
DR flat (22), but lost 42 RDs in 30d vs. +7 new. RD-to-backlink ratio deteriorating (354 BLs / 162 RDs). Competitors: allbud (DR 77, 1.4M traffic), dutchie (DR 78, 500k traffic), curaleaf (DR 70, 574k traffic).
Local SEO Underperformance
Local SEO score 50/100. 'Dispensary near me' ranks 10.1 (26 clicks); 'dispensary newark nj' ranks 7.0 (11 clicks). Missing geo-intent optimization.
Scorecard Decline & Keyword Gaps
Overall Δ7d = -5. Massive gaps: 'weed dispensary' (94k vol), 'cookies' (302k vol), 'blue dream strain' (41k vol). Rank competitors control these categories.
Recommendations · 3
P0Urgent: High-Authority Link Acquisition
Target bbb.org (DR 93, 1 competitor), newswire.ca (DR 86, 1 competitor), cannabislaw.report (DR 52, 2 competitors). Reverse-engineer competitor placements. Rebuild lost RDs via cannabis news/legal industry links.
P0Localize On-Page & Schema for Geo-Intent
Expand location pages (bloomfield 24 traffic). Add LocalBusiness schema with service radius. Target 'dispensary [city] nj' terms at 7–9 avg pos. Update homepage h1/meta for 'newark dispensary' and 'nj cannabis delivery'.
P1Close Keyword Gap via Content Expansion
Create strain-focused landing pages: 'blue dream strain' (41k), 'strawberry og' variants. Target 'weed pen' (66k) via vape category depth. Optimize product pages with ingredient/effect schema to compete with cookies.co (30 common keywords, DR 66).
Jungle Kingdom dropped 5 points (70 overall) week-over-week despite strong content (79) and on-page (80) scores. Local SEO (46) and AEO (53) remain critical gaps. Authority metrics show stagnation: DR flat at 20, RD declined 1 point, yet 68 RDs lost in 30d signals backlink churn. Keyword gap opportunity: 41K volume 'thca flower' uncontested.
Wins · 2
Schema Implementation Complete
Schema compliance at 100% — technical foundation solid for rich snippets and structured data.
On-Page & Content Fundamentals Strong
On-page score 80, content score 79 — homepage ('jungle dispensary') drives 72 of 75 organic traffic.
Risks · 4
Scorecard Declining (-5 Δ 7d)
Week-over-week drop signals quality or ranking degradation. No recent deployments regressed, but compliance failures at 11.1% warrant audit.
Local SEO Crisis (46/100)
Location-based pages (prospect-heights) generate 0 traffic. Competitors (25hourfarms DR22, beleafny DR15) capture local intent. NAP/citation consolidation required.
Authority Stagnation & Backlink Churn
DR 20 (flat), lost 68 RDs in 30d vs. 6 new. 39 broken backlinks (max DR 79) represent lost link equity. Competitor gap: drganja DR57, jointcommerce DR71.
AEO & AI Readiness Underperforming
AEO 53, AI readiness 66. Low EEAT (68) limits voice/AI snippet eligibility. Competitor keyword overlap minimal (1–3 shared keywords), yet 21 organic keywords vs. competitor ranges 23–28K.
Recommendations · 4
P0Claim High-Volume Keyword Gaps
Target 'thca flower' (41K vol, 1 competitor), 'golden hour hemp' (7.3K), 'thc syrup' (7.1K). Create product/category pages optimized for these terms. Ahrefs shows minimal competition; quick wins possible.
P0Recover Broken Backlinks (DR 79 max)
Audit & reclaim 39 broken backlinks immediately. Highest-value prospect: scamadviser.com (DR79), e-architect.com (DR80). Negotiate redirects or replacements to restore lost link authority.
P1Rebuild Local SEO Foundation
Audit NAP consistency across Google My Business, directories (Waze, Yelp, BudFinder). Map location-specific landing pages (prospect-heights, etc.) to local keywords. Push local citation building to recover position vs. bedfordclub/beleafny.
P1Improve EEAT & Author Credentials
EEAT 68 limits snippet/AI visibility. Add author bios, credentials, testimonials to top pages. Republish homepage & /order with expert review schema to lift brand trustworthiness.
Olswell maintains a 71 overall score with strong on-page (84) and schema (100) execution, but authority (64) and local SEO (50) remain critical gaps. DR stalled at 8 while losing 47 RDs in 30d; 33% compliance failures pose escalating risk. Top keyword gaps (cannabis dispensary near me: 105k vol) represent 289k+ untapped monthly clicks.
Wins · 2
Perfect Schema Implementation
schema_pct score at 100; homepage (UR 18) driving 8,707 organic traffic.
Branded Query Dominance
'olswell' query: 727 clicks at pos 4.02; 'oswell' variant: 442 clicks at pos 3.35. Strong branded footprint.
Risks · 3
Compliance Crisis
33.3% of compliance rules failing. Risk score 8 (calm band) masks regulatory exposure in cannabis vertical.
Authority Collapse & RD Erosion
DR flat at 8 (lowest tier). Lost 47 RDs in 30d vs. gained 6. Competitors: cloudcannabis (DR 27), exclusivemi (DR 25).
Local SEO Underperformance
local_seo score 50; Adrian/Grand Rapids pages (UR 4.6 each) lack authority. Competitor 'cloudcannabis' (DR 27) dominates local intent.
Recommendations · 4
P0Audit & Remediate Compliance Failures
Identify 33% of failing rules (cannabis ad policies, age gates, THC disclaimers). Engage legal/compliance; file exceptions or re-deploy within 48h.
P0Target Keyword Gaps via Content Expansion
'cannabis dispensary near me' (105k vol); 'jars dispensary' (64k); 'greenlight dispensary' (60k). Create city-specific landing pages + FAQ clusters for Adrian, Grand Rapids. Link from homepage.
P1Recover Lost Referring Domains
100 broken backlinks (max DR 46). Audit & repair. Prospect meetup.com (DR 92), mlive.com (DR 85), lpages.co (DR 87) for local Michigan cannabis events/news.
P1Strengthen Local Authority
Upgrade Adrian/Grand Rapids pages with local schema (LocalBusiness), GBP optimization, community reviews. Link from city pages to store URLs to lift UR from 4.6 → 12+.
Studio-57 maintains a solid overall score of 78 but faces critical technical exposure: Deploy 69e428dc introduced a P0 HTTP 500 homepage error and P1 missing <title> on /menu via an out-of-band deploy. RD growth is positive (+6 in 30d) but authority metrics remain severely underdeveloped (DR=0, only 2 organic keywords, 13 monthly traffic). Immediate rollback required.
Wins · 3
Local SEO & Mobile Excellence
Local_seo score 100, mobile score 100, ux_perf 100, schema_pct 100. Dispensary indexing and mobile optimization are mature.
Referring Domain Growth
RD delta +6 in 30d (11→17), net 6 new RDs. Modest but positive backlink velocity suggests early brand lift.
EEAT & On-Page Baseline
EEAT score 82, on_page 72. Trust signals and core page elements are reasonably strong for a dispensary site.
Risks · 3
CRITICAL: P0 HTTP 500 Homepage Regression
Deploy 69e428dc caused HTTP 500 on homepage (tier1.http.5xx) and missing <title> on /menu (tier2.missing_title). Non-Git deploy with no commit metadata suggests manual or API trigger outside CI/CD. Blocks all organic traffic.
Authority Collapse
DR=0 (no baseline), only 2 organic keywords, 13 monthly organic traffic. Ahrefs snapshot shows near-zero domain strength. Competitors: allmobilevideo.com (DR 32, 30 kw, 108 traffic); facebook.com DR 100.
Content & AI Readiness Gaps
Content score 63, AI_readiness 51, AEO score 35 (lowest). Keyword gaps massive (amazon 79.8M vol, facebook 45.3M) but competitor-centric, not dispensary-focused. Missing cannabis verticals.
Recommendations · 4
P0URGENT: Rollback Deploy 69e428dc
Via Netlify dashboard, publish last known-good deploy immediately. Verify homepage returns HTTP 200 and /menu has valid <title>. Investigate deploy origin (who triggered non-Git deploy), confirm env vars, re-run through Git pipeline before re-deploying.
P0Build Content Authority for Cannabis Keywords
DR=0 and 2 organic keywords indicate zero topical authority. Audit competitor allmobilevideo.com (DR 32, 30 kw). Create cornerstone content around: strain info, product guides, dispensary FAQs. Target long-tail cannabis + local verticals (e.g., 'best sativas near NYC').
P1Leverage RD Momentum: Outreach to DR 74+ Link Prospects
Top prospects: mixonline.com (DR 74), mortgagenewsdaily.com (DR 79), eventfrog.ch (DR 84). Segment by relevance; prioritize cannabis/lifestyle/events angles. 0 broken backlinks = no quick wins; focus on new outreach tied to content above.
P1Improve AI Readiness & Content Depth
AI_readiness 51, AEO 35 are liabilities for voice/AI traffic. Add FAQ schema, product structured data, FAQ pages answering common cannabis queries. Audit content_score (63) for thin/duplicate pages; expand coverage vs. allmobilevideo.com's 30 kw baseline.
JK Precision Cleaning (DR 6, RD 45) suffered significant link equity loss: -13 RD in 30d with 74 lost backlinks and only 2 new ones. Overall score 62 is propped by content (79) and schema (100), but critical gaps exist in local SEO (46), AI readiness (41), and AEO (28). Compliance failures at 22% pose regulatory risk.
Wins · 2
Schema markup fully optimized
schema_pct score of 100 indicates all critical structured data is in place. Provides foundation for EEAT (68) and local relevance.
Content depth competitive
Content score 79 with three ranked pages (service-area, emergency-carpet, epoxy-floors). Top keyword 'jk cleaners' driving 4 organic clicks.
Risks · 3
Severe backlink deterioration
Lost 74 RDs in 30 days vs. 2 gained. DR dropped 1 point (7→6), RD 58→45. Competitors epoxyflorexperts.com (DR 28, 3.9k traffic) and epoxydepotusa.com (DR 32, 1.8k traffic) hold similar authority with better momentum.
Compliance failures blocking visibility
22.2% of compliance rules failing. Contributes 6 to risk score. Without remediation, regulatory penalties or indexing issues may follow.
Local SEO underperformance
Local SEO score 46 (lowest category except AEO). No top local queries captured. Competitors rank in local/service categories; client missing geo-targeted traffic.
Recommendations · 4
P0Audit and resolve 22% compliance failures immediately
Identify failing rules via compliance audit tool. Common triggers: missing alt text, policy page gaps, age-gate implementation. Fix within 48h to unblock indexing and reduce penalty risk.
P0Rebuild referring domain base via BBB and Glassdoor
BBB.org (DR 93) and Glassdoor.com (DR 91) are top link prospects with 1 competitor overlap each. Pursue business profile claims and verified reviews to recover lost RD equity.
P1Expand local SEO via service-area geo targeting
Current service-area page (4 organic traffic) is highest performer. Create location-specific landing pages for top 5 cities, add local schema, and optimize for 'cleaners near me' variants to lift local SEO from 46.
P1Boost AEO readiness (28→50+) for AI snippet eligibility
AEO score 28 is critical gap. Add FAQ schema, numbered process lists, and authority citations to homepage and service pages. Targets AI overviews in Google Search and positions client for emerging AI query traffic.
Leafology maintains a solid 74 overall score with strong local SEO (88) and schema implementation (100%), but compliance failures (22.2%) create moderate risk. Brand keywords dominate traffic (380 clicks on 'leafology'), yet geo-modifiers lag significantly—'dispensary near me' ranks 12th with only 19 clicks.
Wins · 2
Local SEO & Schema Excellence
Local SEO score 88/100, schema_pct 100/100. Branded queries 'leafology' (pos 1.97) and 'leafology white plains' (pos 1.69) capture 498/653 weekly clicks (76%).
Referring Domain Growth
RD count increased 11 domains (360→360) over 30 days; 5 new RDs acquired vs. 53 lost. Net inbound authority stabilized despite loss ratio.
Risks · 3
Compliance Rule Failures—22.2% Fail Rate
Cannabis compliance checks failing on 22.2% of rules. High regulatory scrutiny sector; failures risk manual action penalties or traffic suspension.
Weak Geo-Modifier Keyword Performance
'dispensary near me' ranks 12th (19 clicks), 'white plains dispensary' ranks 26th (12 clicks). Missing high-intent local traffic despite strong local score.
Content & AI Readiness Lag
Content score 62, AI readiness 65, AEO 60. EEAT 68 also below average. Strain-focused keywords ('blue dream strain' 41k vol, 'lemon cherry gelato' 34k vol) unranked.
Recommendations · 3
P0Audit & Remediate Compliance Failures
Pull compliance audit report identifying all 22.2% failures by rule. Prioritize age-gating, disclaimer placement, licensed ops disclosures. Work with legal; deploy fixes within 48h to mitigate penalty risk.
P1Geo-Modifier Content Push for Local Queries
Create landing pages for 'white plains dispensary,' 'cannabis dispensary near me [radius],' 'dispensary delivery white plains.' Target content at pos 12–26 keywords. Internal link from homepage to boost crawl priority.
P1Strain-Focused Content Strategy
Gap analysis shows 'blue dream strain' (41k vol), 'lemon cherry gelato' (34k vol) unranked vs. 1 competitor each. Build strain guides + product pages; link from homepage. High-volume, low-competition wins.
Take-N-Toke holds a 69 overall score with strong local SEO (100) and schema implementation (100), but compliance failures (22.2%) and low AI readiness (51) pose operational risk. Domain rating of 92 indicates strong authority baseline, though organic keyword tracking shows 0 capture—suggests tracking gap or content indexation issue.
Wins · 2
Local SEO & Schema Excellence
Perfect 100 scores in local_seo and schema_pct categories. Solid foundation for local pack visibility and rich snippet eligibility in cannabis dispensary searches.
Domain Authority Stable
Domain rating of 92 reflects strong backlink profile. No regressed deploys in 14d (0). Positions site well for competitive cannabis keywords once content/compliance gaps close.
Risks · 3
Compliance Failures Blocking Visibility
22.2% of compliance rules failing. Cannabis content is heavily regulated; failures may trigger manual actions or de-ranking in Google local/organic results, limiting reach.
AI Readiness & EEAT Gaps
AI readiness at 51, EEAT at 58—both below 70 threshold. Low AEO score (35) indicates poor AI-generated content optimization and entity credibility signals weak for botanical/product queries.
Zero Organic Keywords Tracked
Ahrefs shows 0 organic keywords and 0 organic traffic. Likely indexation or tracking configuration issue; prevents keyword gap analysis and opportunity identification.
Recommendations · 4
P0Audit & Remediate Compliance Failures
Inventory all 22 failing compliance rules (age-gating, medical claims, product descriptions, licensing badges). Prioritize high-impact violations affecting product pages. Engage legal/compliance counsel specific to cannabis regulations.
P0Fix Ahrefs Indexation/Tracking
Verify site is crawlable in Ahrefs and GSC. Re-audit robots.txt, sitemap, canonical tags. Confirm no noindex on product/menu pages. Escalate to Ahrefs support if site is indexed but keywords/traffic show 0.
P1Boost EEAT & AEO with Author/Entity Markup
Add author bylines, credentials, published/updated dates to product guides and blog. Implement Person/Organization schema for staff/founders. Audit E-E-A-T signals on high-value pages (product descriptions, FAQs, about).
P1Map On-Page Optimization Opportunities
On-page score is 70; conduct title/meta/H1 audit across top 20 local/branded queries. Once Ahrefs tracking recovers, prioritize keyword gaps in competitor voids (high search vol, low competition).
Balagan Cannabis holds a 61 overall score with strong EEAT (92) and schema markup (100%), but DR declined 1pt (12→13) and 59 RDs lost in 30d, signaling authority erosion. AEO (28) and local SEO (46) lag critically; keyword gaps like 'jars dispensary' (64K vol) and 'cookies dispensary' (60K vol) are uncontested opportunities.
Wins · 3
Perfect Schema Implementation
Schema compliance at 100%; homepage & menu pages properly marked. Supports AI indexing.
EEAT Authority Strong
EEAT score 92/100 positions client credibly against DR32–30 competitors (cheechandchongscannabis, embr.us).
RD Growth +11
Referring domains grew 11 net (211 vs 200, 30d), despite loss of 59 individual RDs—suggests consolidation of high-value links.
Risks · 3
DR Declining, Authority Weakening
DR fell 1pt (13→12) in 30d. Lost 59 RDs; only 3 new ones acquired. Competitors dutchie.com (DR78), allbud.com (DR77) dominate.
Massive AEO Gap
AEO score 28/100; AI readiness 41. Client ranks only 75 organic keywords vs allbud (67.8K), dutchie (31.9K). Unlikely to surface in AI overviews.
Local SEO Severely Underperforming
Local SEO score 46/100. Homepage drives 258/310 traffic; no local citations or GMB optimization evident. Compliance fail rate 11.1%.
Recommendations · 4
P0Target High-Volume Keyword Gaps
Create pages for 'jars dispensary' (64K), 'cookies dispensary' (60K), 'blue dream strain' (41K). Only 1 competitor per gap. Start with strain guides & product comparison content.
P0Rebuild Link Profile—Prospect High-DR Sources
Outreach to meetup.com (DR92, 1 competitor), freep.com (DR85, 1 comp), tennessean.com (DR83, 1 comp). Position Balagan as local cannabis authority or event sponsor.
P1Fix Local SEO & Compliance
Audit GMB listing; ensure NAP consistency. Address 11.1% compliance fails (likely cannabis-specific regulatory tags). Implement local schema on location page.
P1Expand AEO Content for AI Visibility
Add FAQ, definitions (e.g., strain profiles, terpene guides) to homepage & menu. Target queries answerable in AI summaries. Current 75 keywords insufficient for SERP AI snippets.
Liberty Buds NYC holds steady at 74 overall score with strong on-page (87) and EEAT (90) fundamentals, but local SEO (50) and AEO (60) remain critical gaps. DR flat at 20 for 30d; however, lost 36 RDs while gaining only 8, signaling link velocity risk. Keyword gap analysis reveals major volume opportunities (chronic guru: 20k, obama runtz: 13k) dominated by single competitors.
Wins · 3
Brand Query Dominance
"liberty buds" and "libertybuds" queries rank 1.8–1.0 pos, capturing 33 clicks/7d. Brand moat is strong relative to domain rating.
EEAT & On-Page Excellence
EEAT score 90, schema_pct 100, on_page 87—excellent foundation for E-E-A-T signals and compliance with cannabis regulatory messaging.
Homepage Authority
Home page drives 5,532 organic traffic (92% of total), URL rating 9. "nyc dispensary" top keyword signals geo-intent capture.
Risks · 3
Backlink Velocity Collapse
Lost 36 RDs vs. gained 8 in 30d (net -28). DR unchanged at 20, but RD decline signals link decay. Competitors eaze.com (DR 68) and getfluent.com (DR 53) dwarf authority.
Local SEO Underperformance
Local SEO score only 50. "dispensary near me" ranks pos 6.2 despite 10 clicks/7d. Geo-targeting and local citation gaps likely limiting local pack visibility.
Massive Unowned Keyword Volume
"chronic guru" (20k vol), "obama runtz" (13k), "delta dispensary" (9.2k), "cookies dispensary near me" (9.2k)—all with 1 competitor. No organic keywords covering these strain/brand combos.
Recommendations · 4
P0Urgent: Backlink Recovery Campaign
Leverage link prospects (tripadvisor DR93, meetup DR92, leafly DR85). Audit lost 36 RDs to identify reclamation targets. Build editorial relationships in cannabis lifestyle/wellness verticals to reverse -28 RD delta.
P0Strain & Brand Content Blitz
Create landing pages for high-volume keyword gaps: "obama runtz dispensary nyc", "chronic guru alternative", "cookies strain". Target single-competitor keywords for quick wins. Minimal competition = fast rank trajectory.
P1Local SEO Audit & NAP Consistency
Review citations, Google Business profile completeness, local schema markup. Geo-target "dispensary near me" and location-specific variants (queens, nassau). Fix local_seo 50 to unlock local pack visibility.
P1AEO Optimization (60 → 80+)
Audit AI readiness (65). Expand FAQ, structured Q&A around strain benefits, product comparisons. Optimize for featured snippets and SGE-friendly content to lift AEO from 60.
Happy Leaf holds steady at overall score 66 with 497 clicks last week (avg position 15.7), but faces a critical authority and content gap: DR remains flat at 8 vs. competitors ranging DR 27–78, and lost 27 referring domains in 30 days while gaining only 3. Keyword gaps (curaleaf 215k vol, jars 64k vol) and weak local SEO (50/100) signal untapped market opportunity.
Wins · 2
Brand query dominance
Top query 'happy leaf' delivers 170 clicks at position 2.58; 'happy leaf dispensary' yields 129 clicks at pos 3.48. Strong branded SERP presence.
Perfect schema implementation
Schema markup score 100/100; EEAT score 76/100 indicates solid trust signals for cannabis vertical.
Risks · 3
Authority erosion & RD bleed
Lost 27 referring domains (30d), gained only 3. DR flat at 8 vs. curaleaf (DR 70), dutchie (DR 78). No backlink velocity.
Content quality lag
Content score 48/100; local SEO 50/100 underperform. Only 65 organic keywords vs. curaleaf 5,834 keywords. Weak topical depth.
High-value keyword gaps
Missing 'curaleaf' (215k vol, 1 competitor), 'jars dispensary' (64k vol), 'greenlight' (60k vol). No content targeting these intents.
Recommendations · 3
P0Launch local content hub for NJ dispensary intents
Expand 'dispensary near me' (86 clicks, pos 7.5) and 'dispensary drive-thru' (2 clicks) with geo-targeted FAQs, product guides, delivery pages. Target local modifiers (Somerdale, surrounding towns). Improves local_seo (50→70).
P0Rebuild backlink profile via high-DR prospects
Pursue links from meetup.com (DR 92, 1 competitor), cosmopolitan.com (DR 89, 1 competitor), laweekly.com (DR 84, 2 competitors). Pitch dispensary guides, cannabis wellness features. Counter 27-RD loss.
P1Create comparison & alternative content
Build 'happy leaf vs curaleaf' and 'best NJ dispensaries' pages targeting 'jars' (50k vol), 'greenlight' (60k vol) keywords. Leverage EEAT 76; position as local authority vs. national chains.
The Alchemy NYC gained +3.7 DR points (8.0 now) and +94 RDs (145 total) in 30 days—strong authority growth. Content and local SEO are maxed (100), but AI readiness (41) and AEO (28) are critical gaps. Risk band is calm with no anomalies, but competitive positioning remains weak vs. chelseacannabis.co (DR 14, 12 shared keywords) and culturehousenyc.com (DR 28, 10 shared keywords).
Wins · 3
Domain Rating velocity (+3.7 in 30d)
DR climbed from 4.3 to 8.0; +94 new RDs (144 total). Indicates strong backlink acquisition momentum.
Content & Local SEO excellence
Both categories scored 100/100. Homepage captures 1,114 organic traffic from 72 keywords; schema markup 100%.
Overall scorecard stability
75/100 overall; no regressions in 14d deploys (0 failed). On-page SEO at 87/100.
Risks · 3
AI readiness critically low (41/100)
Well below competitive baseline. Impacts voice search, AIO content indexation, and featured snippet eligibility.
AEO score severely lagging (28/100)
No AI-optimized content signals. Competitors rank for high-intent keywords (e.g., 'rise chelsea' 2.4k vol, 'temple ball hash' 1.9k vol) with single-page depth.
Keyword gap vs. chelseacannabis.co (DR 14)
12 shared keywords but competitor has higher DR. 'Rise chelsea' (2.4k vol), 'heavy hitters brand' (1.1k vol) uncontested.
Recommendations · 3
P0Audit & rebuild AI-readiness pillar
Map current content to AI-optimized patterns: add FAQ schema, people-also-ask sections, semantic clusters for 'rise chelsea' (2.4k vol), 'temple ball hash' (1.9k vol). Target 70+ AEO score in 4 weeks.
P0Claim high-DR link prospects (DR 50+)
Pursue prolinkbox.com (DR 58), quero.party (DR 54), creativeposts.top (DR 50). All show 3 competitors; cannabis directories likely editorial fit.
P1Outrank chelseacannabis.co on product keywords
Create product pages for brand keywords (stiiizy, heavy hitters) with UGC reviews, local inventory schema. Competitor is full-keyword match on 12 shared terms.
bihn-construction shows mixed signals: overall score 61 with strong on-page (72) and EEAT (80) but weak local SEO (46) and AEO (28). DR surged 1.2 pts to 2.1 in 30d, yet 51 RDs lost vs. 7 gained—indicating fragile link equity. Zero organic keywords tracked suggests indexing or tracking gaps.
Wins · 2
Domain Rating Velocity Positive
DR +1.2 pts (0.9→2.1) over 30d. New RDs: 7 acquired. Early signal of link-building momentum, though net RD position weakened.
On-Page & EEAT Strong
On-page score 72, EEAT 80, schema coverage 100%. Content authority signals solid; foundation ready for SEO scaling.
Risks · 3
Severe Link Equity Erosion
Lost 51 RDs in 30d vs. 7 gained (net -44). RD count 55 now vs. 50 prior. Backlink portfolio destabilized; major de-link event likely.
Zero Organic Keywords Indexed
Ahrefs reports 0 organic keywords, 0 organic traffic. Site may be deindexed, crawler-blocked, or canonicalized. Requires immediate technical audit.
Local SEO Severely Underperforming
Local SEO score 46, AEO score 28. Cannabis vertical requires geo-targeting, NAP consistency, local citations. Gap widening vs. competitors.
Recommendations · 3
P0Audit Indexation & Crawlability
Run GSC coverage report, check robots.txt/meta robots, verify no global noindex. 0 keywords suggests systemic block. Confirm indexability before link work.
P0Recover Lost Referring Domains
Export 51 lost RDs from Ahrefs, audit for link rot vs. removals. Prioritize reclamation of high-DR sources (broken backlinks check: 0 logged—verify manually).
P1Localize for Cannabis Compliance & Rankings
Strengthen local pages: NAP citations, Google My Business optimization, geo-tagged schema. Target local intent keywords. AEO 28 indicates AI-driven content gaps—audit for E-E-A-T depth.
Dankley's overall health sits at 53/100 with a 'calm' risk profile, but authority and technical foundations are blank—masking critical gaps. DR surged +2.9 pts (30d) and RD gained 9 new domains, yet only 16 organic keywords and 71 monthly traffic signal severe competitive underperformance vs. happydaysli.com (18.9K traffic, DR 27) and goodgradesnyc.com (5.1K traffic). Content (38), on-page (35), and AEO (28) are all sub-40.
Wins · 2
Schema & EEAT Foundation Solid
100% schema coverage and EEAT at 80 indicate Google-friendly structural readiness. No technical debt in rich snippet potential.
Domain Authority Momentum
DR +2.9 pts (30d, 3.1→6.0) and 9 new referring domains (30d) show early traction. 34 total RDs provide baseline link equity.
Risks · 3
Critical Keyword Gap vs. High-Volume Seeds
Missing 'good grades' (28K vol, 1 competitor), 'green dispensary' (6.7K, 2 competitors), product queries (4.2K, 1). Only 3 common keywords vs. happydaysli.com (1K+ keywords, 18.9K traffic). Zero content strategy visible.
On-Page & Content Quality Collapse
On-page 35, content 38, AEO 28—all critical floors. Homepage alone (71 traffic, UR 4.5) cannot scale; no content roadmap evident. Competitor greenflowerwellness.com (267 keywords, 1.4K traffic) outmaps 16× over.
11.1% Compliance Failure Rate
11.1% compliance_fail_pct indicates regulatory/policy violations on site. Cannabis vertical high-risk; even small failures harm rankings and brand trust.
Recommendations · 4
P0Launch Keyword-Targeted Content Blitz (P0)
Build 10–15 product & educational pages targeting 'good grades', 'stiiizy pod cost', 'medical marijuana dispensaries near me' (28K–3.6K vol gaps). Assign to happydaysli.com's 1K+ keyword model. Map to homepage and category templates.
P0Audit & Remediate Compliance Issues (P0)
Review all 11.1% failing pages for cannabis regulatory violations (age-gating, claims, disclaimers). Fix before link-building to avoid association penalty. Prioritize homepage & conversion paths.
P1Secure High-DR Link Prospects (P1)
Outreach to blogsphere.top, seoflx.net, analyticshaven.top (DR 50 each). Munchmakers.com (DR 41, 3 competitors) is lowest-resistance entry. Tie to product/wellness content pillars.
P1Uncover Authority & Technical Gaps (P1)
Request full technical & authority audits (both null in scorecard). Backlinks (70) are low; likely missing internal link strategy & technical crawl issues blocking indexation and ranking.
Beleaf Architecture Map shows critically weak organic performance (0 organic keywords, 0 organic traffic) despite strong Domain Rating of 92. Content score is 0, indicating fundamental SEO content gaps. Immediate content audit and strategy reset required.
Wins · 1
Strong Domain Authority Foundation
DR 92 provides solid link equity base for recovery efforts once content strategy is remediated.
Risks · 3
Zero Organic Keywords & Traffic
0 organic keywords ranking, 0 organic traffic despite DR 92. Site likely unindexed or de-indexed for cannabis niche.
Content Score Bottleneck
Content category score 0/100 indicates missing, thin, or non-compliant SEO content. Blocks all ranking potential.
No Competitive Intelligence
Ahrefs shows 0 organic keywords captured, no top competitors identified, no keyword gaps mapped. Baseline analysis incomplete.
Recommendations · 3
P0Audit Indexation & Compliance Status
Verify site is indexed in GSC. Check robots.txt, canonicals, and cannabis compliance filters (age-gating, state restrictions). Run Ahrefs site audit to identify crawl/indexation blockers. Liaise with client on local/federal cannabis compliance requirements.
P0Content Baseline & Keyword Strategy
Map seed keywords for cannabis dispensary niche (products, strains, reviews, local terms). Use Ahrefs Keyword Explorer to identify low-competition, high-intent queries. Build content plan targeting 50+ keywords in first 90 days. Prioritize product pages and local landing pages.
P1Leverage DR 92 for Link Reclamation
Pull broken backlinks report (currently 0 shown—rerun). Identify high-DR prospects (>50) linking to competitors. Pitch guest content, resource updates, or product announcements to reclaim lost referral traffic once content exists to link to.
Client apex-qa-protocol-ba shows critical SEO stagnation: 0 organic keywords tracked, 0 organic traffic, and content score of 0 indicate foundational indexation or visibility failure. Overall scorecard of 13 is severely depressed; AI readiness (20) and AEO (20) are sole bright spots. Immediate triage required.
Wins · 2
Domain Authority Stable
DR remains at 92—solid baseline for authority. No regressed deploys in 14d (0 count) and 0 broken backlinks signal clean link profile.
AI Readiness & AEO Initialized
Both scored 20/100, indicating baseline AI/voice optimization framework in place. Foundation for future content alignment exists.
Risks · 3
Zero Organic Keywords & Traffic
Ahrefs reports 0 organic keywords, 0 organic traffic, 0 traffic value. Content score is 0. Site is invisible in organic search—indexation or content quality failure.
Content & Technical Blind Spots
Content, technical, authority, UX, local SEO, on-page, mobile, and schema scores all null or missing. Cannot diagnose root cause of zero visibility without data.
No Keyword Gap or Link Intelligence
Top keyword gaps and link prospects both empty; 0 new referring domains in 30d. No competitive or opportunity signal. Growth levers undefined.
Recommendations · 3
P0Audit Indexation & Crawlability
Run full GSC/Search Console audit and Ahrefs site crawl. Verify robots.txt, sitemap, and canonical tags. Zero traffic suggests indexation block or noindex directive.
P0Content Inventory & On-Page Rebuild
Conduct content audit via Ahrefs top_pages and competitor analysis. Rebuild cornerstone pages (product, strain, location) with target keywords. Content score 0 is disqualifying.
P1Enable Full Category Diagnostics
Request ops team to unlock missing category scores (technical, authority, UX, local, schema, EEAT). Null values block strategic prioritization and root cause analysis.
Client ba-seo-intel shows critically low organic performance (0 keywords, 0 traffic) despite strong DR 92. Content score at 0 and zero organic keywords signal severe indexation or content quality issues. Immediate technical and content audit required.
Risks · 3
Zero Organic Keywords Indexed
Ahrefs reports 0 organic keywords despite DR 92. Indicates pages either not indexed, not ranking, or content lacks search intent alignment. Critical blocker.
Content Score 0 / Content Failure
Content category scored 0. Combined with 0 organic traffic, suggests missing, thin, or non-indexable content. Cannabis compliance may be blocking crawlers.
No Traffic Data Available
Organic traffic, clicks, impressions, and position metrics all null/0. Unable to baseline performance or detect trending issues. Data collection may be misconfigured.
Recommendations · 3
P0Conduct Indexation Audit
Run GSC crawl report + site:domain query. Check robots.txt/meta robots for blocks. Verify Googlebot can access content. Cannabis sites often hit crawl barriers; ensure no noindex tags.
P0Audit Content for Thin/Duplicate Material
Review top 20 pages for word count, uniqueness, search intent match. 0 keywords suggests content is either missing or not meeting E-E-A-T for cannabis. Add product descriptions, compliance info, local relevance.
P1Verify GA/GSC Integration & Ahrefs API
Confirm GSC property linked, GA tracking installed, Ahrefs account authorized. Null metrics across all categories indicate possible integration failure, not actual zero performance.
Client ba-seo-dashboard reports an overall SEO health score of 13/100 as of 2026-04-20, indicating severe underperformance across most evaluation categories. Content scoring at 0 and zero organic keywords detected suggest fundamental content or indexation issues requiring immediate investigation.
Wins · 1
Strong Domain Authority Baseline
Domain Rating of 92 provides solid foundational authority for recovery efforts. Positioning well for link-building campaigns.
Risks · 3
Zero Organic Keywords & Traffic
Ahrefs shows 0 organic keywords and 0 organic traffic. Combined with content score of 0, site likely deindexed or blocked from crawl.
Content Scoring Failure
Content category score is 0/100. No visibility into page quality, relevance, or keyword targeting. Suggests missing or severely degraded content.
Incomplete SEO Audit Coverage
7 of 10 category scores null (technical, authority, UX/perf, local SEO, on-page, mobile, schema). Unable to pinpoint root causes or prioritize fixes.
Recommendations · 3
P0Audit Indexation & Crawlability
Run Google Search Console crawl report and robots.txt check immediately. Verify site isn't blocked, noindexed, or experiencing canonicalization errors. Zero organic keywords is terminal signal.
P0Complete Full Technical & Content Audit
Request full Ahrefs crawl + GSC data export. Populate all null category scores (technical, authority, on-page, mobile, schema). Current blind spots prevent triage. Target 48-hour turnaround.
P1Recover or Rebuild Content Layer
If deindexed: submit sitemap via GSC and monitor reindexation. If content missing/thin: audit competitor content (use top competitors once identified) and rebuild pillar pages for cannabis dispensary keywords.
Latitude Movement's overall health score stands at 13/100 with critical content and organic visibility gaps. Domain Rating remains strong at 92, but zero organic keywords and zero organic traffic indicate severe indexation or ranking failure requiring immediate triage.
Wins · 1
Domain Authority Preserved
DR 92 maintained; no referring domain loss (0 lost RDs) signals backlink profile stability despite traffic collapse.
Risks · 3
Zero Organic Visibility
0 organic keywords ranking and 0 organic traffic from Ahrefs snapshot. Content score 0/100 indicates either no indexation, de-indexation, or algorithmic penalty.
Content Pillar Failure
Content category score 0 with no top pages, keyword gaps, or link prospects detected. Site may lack crawlable/indexable content structure.
AI & AEO Readiness Low
AI readiness 20/100 and AEO score 20/100 suggest schema, structured data, and LLM-optimized content are absent or minimal.
Recommendations · 3
P0Immediate Indexation Audit
Run site:domain query in GSC and Ahrefs crawler to confirm pages are indexed. Check robots.txt, canonical tags, and noindex directives. Resubmit sitemap to Google Search Console.
P0Content Rebuild & Schema Deploy
Create or audit landing page content for target cannabis/local keywords (dispensary, strains, hours, location). Add JSON-LD schema (LocalBusiness, Product, FAQPage) to unlock AEO/AI readiness.
P1Competitive Keyword Mapping
Ahrefs shows no top keyword gaps or competitors listed. Manually identify 5–10 high-intent cannabis dispensary keywords (e.g., 'buy [strain] near me'). Build content clusters around each.
Leafology World Cup 420 shows critically low engagement: 0 organic keywords tracked, 0 organic traffic, and zero content score indicate near-total SEO invisibility. DR 92 provides authority foundation, but zero indexed content is blocking all performance. Immediate audit and content deployment required.
Risks · 3
Zero Organic Keywords & Traffic
0 organic keywords indexed, 0 organic traffic generated. Despite DR 92, domain has no discoverable content or ranking pages in Ahrefs.
Content Score Flatline
Content category score = 0. No on-page optimization, metadata, or indexable pages detected. Blocks all SEO momentum.
Low Overall Health Score
Overall scorecard = 13/100. AI readiness (20) and AEO (20) are only bright spots. Technical, authority, UX, and local SEO data unavailable—likely due to content void.
Recommendations · 3
P0Emergency Content Audit & Inventory
Verify site indexation via GSC & Ahrefs crawl. Confirm robots.txt, noindex tags, or redirect chains aren't blocking content. If pages exist but unindexed, fix crawl errors immediately. If no content deployed, escalate dev sprint.
P0Rebuild Cannabis Dispensary Seed Keywords
Target local + product queries (strains, product types, location modifiers). Use DR 92 authority to rank quick-win, low-competition cannabis terms. Ahrefs keyword gaps report unavailable; request competitor benchmark.
P1Deploy On-Page & Schema Markup
Add LocalBusiness, Product, and FAQPage schema for dispensary listings. Optimize title/meta for top 10 seed keywords. Target content uplift from 0 → >60 within 2 weeks.
Kush Connection holds a stable 68 overall score with strong local SEO (100) and schema markup (100), but AI readiness (41) and AEO (28) scores signal content gaps for emerging search modalities. Authority metrics are unmeasured; Ahrefs shows DR 92 but zero reported organic traffic—indicating a tracking or indexation blind spot requiring immediate investigation.
Wins · 2
Local SEO & Schema Excellence
Local SEO score 100, schema_pct 100. Strong foundation for location-based cannabis queries and Google Business Profile visibility.
Content & EEAT Aligned
Content (73) and EEAT (73) scores indicate credible product/educational material. Supports trust signals for regulated cannabis vertical.
Risks · 3
Critical AI Readiness Gap
AI readiness at 41/100. Competitor content may be optimized for SGE/AI abstracts; your site lacks structured data or Q&A content for AI training feeds.
AEO Score Critically Low
AEO 28/100—voice & visual search optimization severely lagging. Cannabis product discovery increasingly voice-driven; zero optimization for voice commerce.
On-Page SEO Weakness
On-page score 60/100. Meta tags, heading hierarchy, or keyword targeting gaps. Combined with AEO deficit, likely losing long-tail traffic.
Recommendations · 4
P0Audit & Repair Organic Traffic Tracking
Ahrefs reports DR 92 but 0 organic keywords/traffic. Verify GSC setup, GA4 ecommerce tagging, and bot exclusions. If data is real, investigate indexation issues via site: queries.
P0Build AI-Ready Content Layer
Add FAQ schema, product comparison tables, and structured Q&A pages targeting cannabis product queries. Target 10–15 high-intent terms (strains, potency, effects) with long-form answers for SGE snippeting.
P1Implement Voice & Visual SEO
Optimize product pages with voice-friendly copy (conversational, question-based), alt text for cannabis imagery, and voice search keyword variants (e.g., 'best strain for anxiety' conversational phrasing).
P1Resolve On-Page Compliance & Tags
Compliance fail rate 14.8%. Audit title/meta tags for cannabis regulation compliance per state law. Fix missing/duplicate H1s and ensure keyword alignment on top 20 product pages.
Cottonmouth holds a 74 overall score with strong local SEO (100) and schema markup (100), but faces headwinds in AEO (52) and on-page optimization (63). No organic traffic detected in Ahrefs snapshot; compliance failures at 11.1% warrant immediate audit.
Wins · 2
Perfect Local SEO & Schema Coverage
Local SEO score: 100, schema_pct: 100. Strong foundation for cannabis dispensary local pack visibility.
High Domain Authority Baseline
Domain Rating 92 indicates strong backlink profile relative to sector. Solid competitive position for authority-driven rankings.
Risks · 4
Zero Organic Traffic & Keywords Detected
Ahrefs reports 0 organic keywords and 0 organic traffic. Critical gap—site may not be indexed properly or rankings collapsed.
AEO Score Critically Low
AI Readiness: 66, AEO score: 52. Poor AI-generated search optimization; content may not rank in AI overview results.
On-Page Optimization Lag
On-page score 63, content score 69. Title tags, meta descriptions, heading hierarchy likely need tightening for CTR and relevance.
11.1% Compliance Failure Rate
Compliance_fail_pct: 11.1%. Cannabis content may violate platform policies or regional regulations; risk of visibility loss.
Recommendations · 4
P0Audit Indexation & GSC Health
Pull GSC coverage report immediately. Verify site:cottonmouth queries return results. Check robots.txt, canonicals, and noindex tags. Zero organic traffic suggests indexation failure, not ranking weakness.
P0Compliance Audit & Regional Policy Alignment
Audit all pages for cannabis-specific policy violations (age gates, claims, medical disclaimers). 11.1% failure rate suggests systematic issue—fix before pursuing traffic gains.
P1Improve AEO & On-Page
Refresh meta descriptions (50-60 chars), H1/H2 hierarchy, and product schema for AI snippet eligibility. Target product/strain pages for AI overview inclusion.
P1Build Internal Link Network for Topical Authority
With DR 92 in hand, strengthen internal linking around strain/product hubs. Consolidate content silos to boost on-page relevance (target 75+) and topical depth.
Purple Buds holds a solid 76 overall score with perfect local SEO (100) and schema markup (100), but faces critical content and on-page gaps. RD volatility (−66 lost domains, +7 new) signals fragile link profile; AEO at 56 is the lowest priority area needing immediate remediation.
Wins · 3
Local SEO & Schema Mastery
Local SEO score 100, schema_pct 100. Strong foundation for local dispensary searches and rich snippets.
EEAT Competitive
EEAT score 79 indicates solid trust signals. AI readiness at 71 positions site for future search evolution.
Compliance Healthy
Only 8.3% compliance failures, no regressed deploys in 14d. Deployment quality stable.
Risks · 3
Severe RD Churn
Lost 66 referring domains in 30d while gaining only 7. Net −59 RD suggests broken links or deindexing. RD now 30 (prior 28 delta +2 misleading).
On-Page & Content Gaps
On-page score 60, content 69 are lowest priority drivers. Ahrefs keyword gaps and top pages data unavailable; likely indicates poor keyword targeting and thin content.
AEO Critically Low
AEO score 56 is bottom tier. No organic keywords or traffic reported in Ahrefs snapshot (0/0). Visibility crisis for voice/AI-driven queries.
Recommendations · 4
P0Audit & Recover Lost Backlinks
Export 66 lost RDs from Ahrefs; prioritize high-DR prospects for outreach/restoration. Check for 404s on site—fix broken internal links first. Target link recovery to rebuild authority.
P0Expand Content for Branded + Long-Tail Cannabis Queries
Request Ahrefs keyword gap report vs. top 3 local dispensary competitors. Build 5–10 high-intent product/strain guides with local intent modifiers. Aim to capture organic keywords currently at 0.
P1Optimize On-Page Elements & Title/Meta Refresh
Audit title tags, meta descriptions, and H1 alignment on top 20 pages. Ensure all comply with cannabis compliance rules. Refresh stale product pages to lift on-page score from 60 to 75+.
P1Enhance AEO: FAQ & Conversational Content
Add FAQ schema, conversational Q&A sections addressing 'best strains for', 'how to use' topics. Optimize for voice queries and AI snippet triggers to recover organic visibility.
hii-nyc holds steady at overall 73, anchored by exceptional local_seo (88) and schema compliance (100%), but faces critical content weakness (38) and authority erosion. DR declined 1pt to 15; RD fell 39 to 454 over 30d—net loss of 61 domains signals link decay. Top query 'hii nyc' dominates (81 clicks, pos 1.79), but huge keyword gaps ('brooklyn' 101k vol, 'weed pen' 66k) remain uncontested.
Wins · 2
Local SEO & Schema Excellence
local_seo score 88, schema_pct 100, EEAT 86. Strong foundational trust signals for NYC cannabis queries.
Brand Query Dominance
'hii nyc' drives 81 clicks at pos 1.79; 'hii dispensary' adds 30 clicks at 2.33. Branded pull remains efficient.
Risks · 3
Critical Content Deficit
Content score 38 is a red flag. Competitor budsgoods.com (DR 36) has 6129 keywords vs hii-nyc's 136; cookies.co (DR 66) has 9855. Massive gap.
Authority Erosion & Link Loss
DR -1 (15→14 trend), RD -39 (493→454), lost 61 domains in 30d vs 2 new. Broken backlinks: 32 with max DR 78. Link velocity negative.
Uncontested High-Volume Keyword Gaps
'brooklyn' (101k vol), 'weed pen' (66k), 'brighton beach' (50k) rank 0 on hii-nyc but appear in competitor sets. Low-hanging fruit.
Recommendations · 3
P0Expand Content Depth on High-Volume Local Keywords
Target 'brooklyn', 'brighton beach', 'weed pen' with dedicated category/guide pages. Build 500+ word content anchored to NYC neighborhoods to close 6k+ keyword gap vs competitors.
P0Reclaim Broken Backlinks (DR 78 max)
Audit 32 broken backlinks. Highest-value prospect is DR 78 source. Prioritize outreach to replace lost referring domains; target ROI on link recovery ops.
P1Audit & Rebuild RD Loss (61 domains)
Investigate causes of 39 RD decline over 30d. Run competitor backlink gap vs bkmag.com (DR 75, 19 common keywords) to identify reinvestment targets.
Bud Authority holds a 70 overall score with strong EEAT (84) and schema markup (100%), but local_seo (46) and AEO (53) are critical gaps. DR grew +3 points to 34 in 30d, but RD loss of 26 domains vs. gain of 12 signals link attrition risk. Keyword gaps (ahrefs tool variants: 12K–3.3K monthly volume) and local SEO weakness present immediate upside.
Wins · 2
Domain Rating Momentum +3
DR improved from 31 to 34 in 30 days. RD net loss of 14 (95 current vs. 82 prior) requires link-building focus, but trajectory is positive.
EEAT & Schema Excellence
EEAT score 84 and schema_pct 100% position site well for E-A-T signals. Content (69) and AI readiness (69) are solid foundations for ranking expansion.
Risks · 3
Local SEO Underperformance
Local_seo score 46 is lowest category. Competitor cannabiscreative.com ranks #4 with 12 common keywords and 6.7K traffic; local GBP optimization is urgent.
Keyword Gap vs. Ahrefs-Focused Rivals
Top gaps ('ahrefs seo tools' 12K vol, 'ahrefs tool' 3.3K) are owned by aiq.com (DR71, rank #1) and bird.marketing (DR50, rank #3). Current site has only 15 organic keywords.
Referring Domain Attrition
Lost 26 RDs vs. gained 12 in 30d (net -14). Broken backlinks from DR78 domain suggest link rot. Reclamation and outreach needed.
Recommendations · 4
P0Reclaim Lost RDs & Broken Backlink
Address 1 broken backlink from DR78 domain immediately; audit lost 26 RDs for reclamation potential. Outreach to hookagency.com (DR73, 2 competitors linked) for placement.
P0Target Local SEO + Competitor Keywords
Expand local_seo (46→70+) via GBP refresh, local citations, and service-area pages. Claim 10+ common keywords from cannabiscreative.com (12 overlap, lower DR46).
P1Build Ahrefs Tool Keyword Content
Create 3 pillar pages for 'ahrefs seo tools' (12K), 'ahrefs seo tool' (5.6K), 'seo tool ahrefs' (4K) variants. Link to globenewswire.com (DR91) and expertise.com (DR88) for authority backlinks.
P1AEO Optimization Sprint
AEO score 53 is 2nd-lowest. Add AI-generated answer-box targets to cannabis/dispensary pages; optimize on_page (66) metadata for featured snippet capture.